Get Found By BotsGenerative Engine Optimization
AI Search Optimization for Businesses That Need to Be Found
Get recommended by AI. Know exactly how.
Get Found By Bots is a tech-enabled consultancy. We engineer your digital infrastructure so AI bots stop guessing and start recommending your business. Using our proprietary hub, spoke, and node methodology and automated auditing technology, we make AI search optimization clear, executable, and measurable. It isn't one-size-fits-all — every approach is customized to your business category and market size.
When someone asks an AI system to recommend a business like yours, it isn't reading a page of search results — it's writing a single, confident answer. If it can't confirm who you are from what's on your site and what's said about you elsewhere, it doesn't rank you lower. It moves on to a business it can confirm.
- Schema
- Google Business
- Reviews
- Directories
- Social
- Press / Mentions
The Model
Hub, spokes, and nodes
Your website is the hub — it has to be structured cleanly enough for an AI system to scan it systematically, not guess at it. Every place you exist off-site is a node: a business listing, an earned media mention, a paid placement, a comment in an online discussion. Aspoke is the concrete, machine-readable proof that a node belongs to the hub — matching NAP (name, address, phone), and schema properties like sameAs for profiles you own and subjectOf for coverage you've earned. That's what a bot checks instead of guessing.
A node without a spoke is a listing an AI engine finds but cannot fully trust — it might be you, it might be a business with a similar name. A node with a spoke is confirmed. Presence alone is not the goal; presence with validation is what lets an engine name you with confidence.
What Powers The Diagnosis
A tool built for exactly this, not adapted from something else
Every engagement starts with a proprietary, self-built audit tool — not a repurposed SEO product with AI features bolted on. It checks the site directly: schema markup, sitemap, FAQ content, NAP consistency, robots.txt, llms.txt, and whether real information exists as readable text or is hidden inside images. It checks the off-site half the same way — which listings, mentions, and earned coverage are real and confirmed, not just claimed. Both halves get scored and weighted, then tested live: the tool asks the same AI engines your customers use whether your business gets recommended, shows you the exact answer each one gave, which competitor got named instead, and which specific articles and sites the engine cited to make that decision.
None of this is a fixed checklist. What's weighted, what's required, and which connections actually matter shift automatically based on your business's category and whether you operate regionally or nationally — a single-location dealership and the national OEM behind it are held to different structural requirements, not the same one stretched to fit both.
This is what makes the work fast and precise. It isn't what's being sold — the actual deliverable is your business's structure changing for good.
Why This Is Different From Search Ranking
Search engines rank pages. AI engines recommend businesses.
A traditional search result is a menu — Google hands a person ten links and lets them choose. Concentrating effort on one strong signal, like a single review platform, is a perfectly rational strategy under that system.
An AI system doesn't hand over a menu. It weighs everything it can find — what your own site says about you, and what the rest of the web independently confirms — and generates one recommendation. The exact signals a business can safely ignore for search ranking are often the ones that decide whether an AI names it at all.
What Gets Fixed, In Order
Three layers, built on top of each other
- Site Structure
Schema markup, clean heading structure, a real FAQ, and consistent business information — the facts an engine needs to identify the business with confidence, all inside the business's own control.
- Off-Site Presence
Consistent, cross-linked profiles on Google Business Profile, Yelp, Facebook, Instagram, and LinkedIn as a baseline, plus the directories specific to your industry — declared and confirmed, not just claimed and left unlinked.
- Ongoing Monitoring
A business's footprint drifts as listings change and new mentions appear. Staying visible is maintenance, not a one-time project.
Common Questions
Frequently Asked Questions
How do I get my business to show up when people ask ChatGPT for a recommendation?
The same way you'd show up in Google, but the mechanism is different. ChatGPT, Gemini, Claude, and Perplexity each generate one answer instead of a page of results, and they only name businesses they can confirm — through the business's own site structure and through consistent, cross-linked information elsewhere on the web. An audit shows exactly which of the four currently name you, which don't, and the specific reasons why.
What is Generative Engine Optimization (GEO)?
Generative Engine Optimization is the practice of structuring a business's website and off-site presence so that AI systems can confidently confirm who the business is and recommend it in response to a real question, rather than defaulting to a competitor the engine can verify more easily.
Does GEO replace SEO?
No. Search engine optimization and generative engine optimization reach different audiences: people who still default to a traditional search engine, and people who now ask an AI system directly. The two are additive.
How is this different from just buying more directory listings?
A listing that exists but isn't linked back to the business's own site is only partial evidence to an AI system. The structural work is what turns a scattered set of listings into a confirmed, connected identity an engine can trust.
Is this a software product I subscribe to?
No. The audit runs on a proprietary tool built specifically for this, but what you're paying for is the diagnosis and the implementation — restructuring your site and off-site presence so AI systems can confirm and recommend you. The tool makes that fast and precise. It isn't the product itself.